2104

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04/09/2008 11:58
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Image Reference Number: EPBW10_60_2
Title: Ercol: Showroom exhibition Stand
Photographer: unknown
Date: c. 1969
Decade: 1960-1969
Manufacturer: Ercol Furniture Ltd.
Description: B/W photographic print showing: an Ercol showroom stand explaining the growth of the elm tree and virtues of elm as a furniture making timber.
Text Transcript: 'ELM; A most beautiful English timber with unequalled wealth of colour and graining neglected for centuries until ERCOL perfected new scientific techniques to give craftsmanship in solid elm the pride of place in any home.'
Notes: The cross-sectional view shows the tree was planted in 1850, felled in 1966 and ready for use in 1969.
Concepts:
advertising
,
publicity
   
Copyright: contact HWeFA for details about re-use of this image
Collection Title: HWeFA
Object Type: photographic print
Object Dimensions (cm.): 25 x 16
Colour Type: black and white
Cataloguer: Stephen Gange-Moody
Date Catalogued: 10/12/2008 00:00
Auto ID Number: 2104
Categories: Advertising and Promotions/ Point of Sale and Retailing